At TeknaByte, we are passionate about the fact that just about anyone can start their own small business as long as they have a big idea and a little bit of money to get started. That being said, we also understand the impact of staying informed on the latest technology trends and efficiently integrating technology into your business operations. While not every new small business survives, using a few important tech tips specific to small businesses can make all the difference in your success.
Today, TeknaByte will be discussing five tech tips for small businesses that you can use to help your business run more efficiently, maximize your income potential, and grow your customer base. With these tips, you can give your small business the boost it needs to grow and expand over time.
Invest in Reliable Tech Support
One of the greatest investments you can make when it comes to your small business is found in reliable tech support. While outsourcing your IT support to the experts may not initially seem like the smartest business move, you will see that it is well worth the investment when operations are running smoothly, maximizing productivity.
Investing in managed IT services not only helps to safeguard your small business from security and system problems, but it also frees up more of your valuable time that you can put into running your business. Set your business up for success by investing your money where it matters!
Make Sure the Technology You’re Using Increases Business Efficiency
All too often, we see small businesses using outdated technology in their daily business operations in order to save money. Unfortunately, using sluggish and out-of-date technology will only slow down your company’s productivity and have a negative impact on your ability to best serve your customers. That’s why it is crucial that you ensure the technology that you and your staff uses on a day-to-day basis actually increases business efficiency and improves overall performance.
One of the best new technologies that your small business should be utilizing is cloud computing software. Currently, an estimated 92% of small businesses use one or more cloud-based solutions in day-to-day operations, and this is expected to only increase over time. Rather than carrying around an outrageously bulky hard drive and constantly worrying about losing important data, for example, you should encourage a better way to get work done by investing in the latest cloud-based solutions.
Take Advantage of Mobile Technology Trends
Did you know that the majority of web users browse the Internet on their mobile devices these days? That’s right. Mobile interactions are only on the rise. Therefore, if your business’s website isn’t mobile-friendly and you aren’t staying up to date with the latest mobile trends, you can expect to lose business. More people are using their smartphones and tablets to browse the Internet for companies just like yours than ever before, and you must ensure that you aren’t left behind! Want to boost your business’s success in a meaningful way? Prioritize mobile-friendliness!
Maximize Leads with a Great Website
Believe it or not, your business’s website is your greatest tool when it comes to attracting new customers and providing real value to visitors. Think of your website as the virtual shop front of your business. When your website is well-designed and optimized for search engines, you can expect a higher amount of traffic to your website and a higher rate of conversions overall.
Just as you should ensure that your website is mobile-friendly, you should also take care to make sure that it is optimized for SEO, fast-loading, user-friendly, and filled with valuable content for visitors. A great website maximizes your leads and can make all the difference between a small business that fails and one that excels.
Invest in Cybersecurity
Finally, another tech tip that you simply can’t ignore revolves around the importance of investing in cybersecurity for your small business. According to a 2019 Verizon study, 43% of cyber breaches targeted small businesses that year. Due to risks with new technologies and digital capabilities with each passing year, small businesses are more exposed than ever and stand a risk of having transactional and consumer data compromised by cyberattacks. This is evidence that supports the need for robust cybersecurity among small businesses.
Unfortunately, many small businesses fall victim to cyberattacks because they operated under the assumption that it couldn’t possibly happen to them. In reality, cybercriminals attack businesses regardless of their size and without taking preventative measures, your company is vulnerable. Always invest in improving cybersecurity measures for your small business! You’ll be glad that you did.
Boost Business Success with TeknaByte!
Now that you know our top five tech tips for small businesses, it’s time to work with an IT provider that can help you boost business success! TeknaByte is the top-rated IT services provider in Indianapolis, offering managed IT services, cybersecurity services, and more! Set your business up for success with our experienced team of professionals working alongside you. Contact us today by calling us at (317) 620-3900!